The Conscious Content Way: Strategy + Soul + Sustainability

This isn’t a one-size-fits-all service.

It’s a co-creative relationship—one that honors your voice, your values, and your community.

Here’s what the process looks like, whether you’re hiring me for content creation, strategy, or ongoing leadership.

 

 

In a word,
This is how we'll work:

STEP 1: ALIGN

We begin with a deep listen.

Your goals. Your message.
Your values. Your rhythm.

We’ll clarify: What kind of content you need (and why). Who you’re speaking to (and what they’re seeking). How you want your brand to feel—not just what it says.

This isn’t a questionnaire and go. It’s a dialogue that shapes everything that follows.

STEP 3: INTEGRATE

You leave with content and systems that feel like a natural extension of you.

That reflect your wholeness.

That support your mission.

That can grow with you.

And if we’re working long-term, we keep refining, adapting, and creating from that living edge—together.

STEP 2: CO-CREATE

Once we’re aligned, I bring the frameworks, language, and strategic mind to help you express what you’re here to offer—with clarity, resonance, and purpose.

Depending on your service package or needs, this may include: Content outlines + drafts | Brand voice, styling, and messaging guides | Strategy documents or editorial calendars | Feedback cycles and collaborative refinement

We work in cycles (often Agile-inspired) to keep momentum flowing and the work feeling alive—not heavy. I seek out working rhythms that work for both of us.

What We'll Co-Create

Web copy, long-form blogs and visual assets, social, newsletters, campaigns, eBooks, case studies, sales pages, product copy, Ad copy, podcast and webinar repurposing, infographics

Brand foundations, Messaging frameworks, SEO-optimized content, Editorial calendar planning, content repurposing and distribution

Agile content program management, fractional head of content, content repurposing, content distribution, team coordination, performance tracking

A behind-the-scenes look at how I work:

Example Client Rebrand [Presentation]

Example Client Content Strategy Focus Areas [Working Notion doc]

Example Client Content Strategy | Notion working doc | Conscious Content services

Example Client Editorial Calendar Reporting Dashboard [Asana]

Example Editorial Calendar Dashboard | Task and Content breakdowns | Conscious Content services

Example Client Editorial Calendar Reporting Dashboard [Asana]

Example Editorial Calendar Dashboard | Content breakdowns | Conscious Content services

Example Editorial Calendar by Month [Asana]

Example Client Channel Strategy visual

Example Client Content Repurposing Plan visual

Example Client Content Repurposing Plan visual

Example Client SEO Health presentation [Google Slides]

Example Client Product Marketing Email Baselines & Performance Reporting [Google Sheets]

Example Client Monthly Content Planning & Social Performance presentation [Figma]

Example Client Content Calendar presentation [Google Calendar]

Example Client SEO Briefs in collaboration with NP Digital [Google Sheets]

Client & Collaborator Love
(a.k.a. Testimonials)

John Tran Testimonial SaaS Chief Sales Officer | Conscious Content
Alina T. CEO and Susan Finch SBO Testimonials | Conscious Content
Daniil K. Testimonial SaaS Head of Growth | Conscious Content
Pauline Igo Nonprofit Founder and Alina T. CEO Testimonials | Conscious Content

Clients & Brands I’ve worked with

Ready to experience content that feels aligned, strategic, and true?

Let’s create something that sounds like you—and works for what matters most.

Not sure what you need? I’ll help you figure it out on the call.

Or explore my content packages + pricing →

There might be something in there for you.